KDCU–DT will serve the fastest-growing population in the Wichita/Hutchinson DMA. Of the 64 counties in the DMA, 60 saw an increase in its Hispanic population over the last ten years, according to the 2010 Census. Hispanics now represent 10.5% of the Kansas population.
“There’s a real need for local information in our Spanish-speaking community. We’re going to serve the Hispanic community in Kansas with a newscast produced for them and about them,” said KWCH-TV News Director Chad Cross.
“We are filling a tremendous void in the local Kansas market and we know ‘Noticias Univision Kansas’ will be a reliable source of local information for Spanish speaking viewers. We’ve launched local newscasts across our Entravision station group and they’ve been well-received in every market,” said Entravision News Director Jorge Friguls. “We are excited about the partnership with KWCH-TV as we provide the Hispanic community of Kansas with the most relevant and up-to-date news.”
“Noticias Univision Kansas” will provide comprehensive news and weather coverage from around Kansas, with a focus on the Wichita metro area and southwest Kansas, where the Hispanic population is largest. “Noticias Univision Kansas” will be anchored by new local talent, Marco Alcocer, who is joined by reporter Marielkis (MARE-ee-el-KEES) Salazar and Storm Team weather anchor Xiomara (ZEE-a-mar-uh) Guevara. Photojournalist Alejandra Rojas will also provide coverage from Southwest Kansas.
KDCU-DT is the first full-power local Spanish-language television station to serve the Wichita DMA. KDCU-TV’s signal over-the-air, on satellite and cable reaches 457,880 households. KDCU-DT is owned by Entravision Communications Corporation and operated with assistance from KWCH-TV in Wichita. The evening newscast is available on Cox Cable Channels 15/2015 HD, and on DIRECTV, Dish Network and over-the-air Channel 31.
About Sunflower Broadcasting, Inc.: KWCH-TV, a CBS affiliate, is licensed to the Wichita-Hutchinson market. As the flagship of Sunflower Broadcasting, Inc., KWCH oversees satellite stations KBSH-TV in Hays, Kansas, KBSD-TV in Dodge City, Kansas, and KBSL-TV in Goodland, Kansas. Sunflower Broadcasting also operates KSCW-TV and KDCU-TV. Sunflower Broadcasting, Inc. is owned by Schurz Communications, Inc., a diversified privately-owned communication company based in South Bend, Indiana. Schurz (www.schurz.com) publishes 12 daily newspapers, has seven television stations, seven radio stations, two cable companies, a printing company and shopper publications.
About Entravision: Entravision Communications Corporation is a diversified Spanish-language media company utilizing a combination of television, radio and digital operations to reach Hispanic consumers across the United States, as well as the border markets of Mexico. Entravision is the largest affiliate group of both the top-ranked Univision television network and Univision's TeleFutura network, with television stations in 20 of the nation's top 50 Hispanic markets. The company also operates one of the nation's largest groups of primarily Spanish-language radio stations, consisting of 48 owned and operated radio stations. Additionally, Entravision has a variety of cross-platform digital content and sales offerings designed to capitalize on the company's leadership position within the Hispanic broadcasting community. Entravision shares of Class A Common Stock are traded on The New York Stock Exchange under the symbol: EVC.