‘Freddy’ of Freddy’s Frozen Custard dies at 95

Published: Oct. 26, 2020 at 2:19 PM CDT
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WICHITA, Kan. (KWCH) - Freddy Simon, the face of popular Wichita-based restaurant chain, Freddy’s Frozen Custard, died Sunday, according to family and friends.

Freddy celebrated his 95th birthday in February.

Freddy, along with his sons, Bill and Randy, and their friend and business partner, Scott Redler, founded Freddy’s Frozen Custard and Steakburgers in 2002 in Wichita.

In a news release issued by the company, it said, “The quick service concept not only bears his name, but also includes his family values and patriotic service to his country as the foundation of the brand.”

Freddy grew up in Colwich, Kansas and was the youngest of nine children. He joined the U.S. Army infantry in 1943 and was assigned to the 1st Cavalry Division. While serving in the Pacific during World War II, Freddy earned the Purple Heart for injuries sustained, as well as a Bronze Star for valor and was awarded other ribbons and medals for his service to his country.

After being honorably discharged from duty, he returned home and attended Wichita University under the GI Bill.

In 1947, Freddy married Norma Jean Kerschen while earning a degree in accounting from Wichita University. Together they started a family and raised six children (five sons and one daughter).

He spent 55 years with the same company in the hospitality industry before starting Freddy’s.

The news released added that, “He was a friend and trusted business partner to restaurant owners and operators across the state. In his retirement, Freddy generously gave his time and resources to many military and charitable organizations. Freddy was an avid hunter and sportsman, but his greatest joy was his family. Every family gathering and all other interactions in Freddy’s life provided him the opportunity to offer an encouraging word, share relatable stories of days gone by and give hugs."

According to the restaurant’s website, Freddy believed he was “the luckiest man in the world.”

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